AI Insights · Timothy · April 2025
Top 5 Beauty Retail Apps on iOS in Colombia, Q1 2025
Explore the performance of leading beauty retail apps on iOS in Colombia during Q1 2025, highlighting trends in downloads and active users.
In the first quarter of 2025, Colombia's beauty retail app market on iOS saw varied performance across the top five apps, as reported by Sensor Tower.
HiBeauty experienced fluctuations in weekly downloads, starting at around 475 and peaking at 645 by the end of March. Despite these changes, the app maintained consistent engagement with its user base.
Natura Latam showed a steady trend in weekly downloads, beginning the quarter at 202 and reaching 278 by March. Active users increased from 1.1K to 1.4K over the same period, indicating growing user retention.
Almacén Sandra recorded a gradual rise in downloads, starting at 152 and ending at 187 by the end of Q1. This app focused on maintaining a stable presence without significant spikes.
OLIVEYOUNG GLOBAL had modest download activity, with numbers fluctuating between 26 and 122. The app’s active users also varied, with a peak of 199 in early January.
Lastly, Nu Skin Vera saw a consistent increase in downloads, starting at 28 and reaching 82 by March. Active users remained relatively stable, ranging from 1.3K to 1.4K throughout the quarter.
For more detailed insights and data, visit Sensor Tower's platform.
